I designed a mobile-friendly digital playbill for The Cultch that cut down on printing costs, saved staff hours, and kept a ton of paper out of the recycling bin. Audiences could dive into show details, grab coupons, enter contests, and even listen to soundtracks—all from their phones. In the end, people still missed having something to hold in their hands—a great reminder that design is all about balancing innovation with real human habits. BUT hey, if you want to save paper and need to develop this for your company. HIT ME UP